About Saphir Médaille d’Or

Discover Saphir Médaille d'Or: Elevate your leather goods

Saphir Médaille d'Or, a brand with a rich heritage dating back nearly a century, is synonymous with unparalleled quality and tradition in the realm of leather care and beautification. As a dedicated reseller of Saphir Médaille d'Or products, we're excited to introduce you to a world where craftsmanship meets excellence.

Embracing Tradition: A century of excellence

With a legacy that spans generations, Saphir Médaille d'Or has upheld the values of tradition and quality. Since its inception in 1925, this brand has maintained its 100% French production, ensuring that each product is a testament to the timeless art of leather care.

Preserving Elegance: A commitment to quality

At Saphir Médaille d'Or, quality takes precedence over quantity. Leather goods are more than just possessions; they are works of art deserving of preservation. By treating your leather items with care and using Saphir's meticulously crafted products, you can extend their lifespan and maintain their exquisite appearance.

Part of a Prestigious Group: The AVEL connection

Saphir Médaille d’Or is a proud member of the AVEL Group, founded in 1977 by Alexandre Moura. This affiliation has allowed Saphir to expand its expertise and product range by acquiring brands like Tarrago, Shoe-eze, Debe, La Cordonnerie Anglaise, and Dasco. These acquisitions have brought together unparalleled craftsmanship and recognized brands with histories dating back to the 19th century.

Global Reach: A world of leather care

Saphir's commitment to excellence has taken its presence to five continents, serving customers in over 80 countries. Its reputation is bolstered by the support of dedicated brand ambassadors who appreciate the artistry of leather care.

A Family Tradition: Generations of dedication

The name AVEL reflects a rich family history, symbolizing the initials of Marc Moura's ancestors: Alexandre, Valentine, Edmée, and Lucien. This multi-generational approach has instilled a strong sense of identity and vision, grounded in tradition and family values passed down for three generations.

Innovation Meets Sustainability: Crafting the future of leather care

Saphir Médaille d’Or doesn't just rest on tradition; it embraces innovation. Their products are a fusion of cutting-edge research and the finest ingredients. From harnessing the power of natural elements to reducing their carbon footprint, Saphir is dedicated to crafting the future of leather care.

Proud to offer you Saphir Médaille d'Or

As a reseller, we are proud to offer Saphir Médaille d'Or's range of quality leather care products. With their French traditional production and use of natural ingredients, Saphir is the brand of choice for those who seek to elevate and preserve the beauty of their leather goods. Explore our selection and experience the difference of Saphir Médaille d'Or today.